Olena Voznesenska

Ph. D. (Social Science, Psychology),

Senior staff scientist in Institute of Social and Political Psychology,

National Academy of pedagogical sciences,

member of the board of National Psychological Association (member of the EFPA),

President of Ukrainian Art Therapy Association (Kyiv).



The present state of Ukrainian society makes it impossible to stand aside its problems including social and economic crisis, hybrid-war, information influences, military campaigns and the annexation of part of Ukrainian territory. People’s reaction on these events defines a collective trauma: personal shocked reactions are perceived not as an individual but rather mass experiences shared by a great number of people. Inside the information societies trauma is spread with the help of different media, shared through mass media, social media and speeches of public political persons. 

We approach media traumatism as a brand-new kind of psycho traumas inside the information society. Media trauma is a psycho trauma that appears under the influence of media tools, media messages, media content. 

Media-art-therapy is an opportunity for self-expression through media creativity and effective strategy for the preservation of mental health,  and the prevention of media trauma and the strengthening of media-immunity. The development of media-art-therapy is a natural part of the post-modern art-therapy development path. The usage of the art-therapeutic technologies enables the facilitation of media consumers “exit” from the “passive consumers” roles. Media-art-therapy creates the environment that helps to express the accumulated feelings including those from the interaction with media thus it helps to prevent media traumatism and expand the level of personal media culture. So, media art therapy needs modern communication systems to heal the personality inside the artistic space and through the artistic tools. The development of art therapy is possible due to the development of information culture that is being open, diverse, multicultural, virtual, uncertain and globalized.

During the application of media tools to the therapy process the establishment of a connection is done much easier through the ordinary or even trivial attitude to the media technologies. The non-verbal communication helps an art therapist or any other person to better understand a human. The huge creative potential of modern media tools helps to make use of the art expression as an important art therapy. The trivia of media creativity when people are making photos, do storytelling and self-promotion, create memes as the kind of social creativity, these all help to take away the creativity-related barriers and fears. 

Creation of animation is a tool of media art therapy. Montage as a stage of creating an animation film can prevent the disintegration of personality as a consequence of mental trauma. The experience of their own screen creativity as a social opens up to the participants the essential value and significance of media literacy in their lives. It is an opportunity to make your own contribution to overcoming collective traumatism, the development of society, the emergence of a new level of understanding of social mediareality.

The application experience of media-art-therapy (namely, the creation of plasticine cartoons) proved the capability of the method to overcome the psycho traumatism consequences, to solve the conflicts and could be used to support the peacebuilding initiatives by sharing the content on Internet. 

The development of media creativity is an effective means of developing a creative, self-sufficient and critical thinking personality in a context of rapid growth in information volumes. A person consciously and actively engages in media communication and media creativity and begins to control his psychological security.